A consumer shift is approaching us … New Video Out Now!




Reach the Masses

Advertising and promoting your business are the keys necessary to help your business succeed. One of the most important things you can do as a business owner is to reach your targeted audience. What is your current advertising campaign like?

The Rising Popularity of Personalized Products

Consumers are on the lookout for non-traditional and personalized products for gifts and personal use. What is behind the phenomena? Now that we’ve seen personalized chocolates, who knows what we’ll be seeing next.

Vehicle Stickers – Designing Them To Suit Your Marketing Stint

Vehicle stickers have long been used by car owners for varied purposes. In the early times, they are merely utilized for decoration. But nowadays, they are primarily utilized for advertisements. This is because many entrepreneurs have discovered the wonders of using cars for their marketing plans. Obviously, cars are mobile. They can reach out to all kinds of audiences with in a day. They can even get the attention of other motorists and people walking on the streets when they are designed attractively.

Scaling Potential Creating Opportunity

Marketing solutions refer to a plan of action that ensures the success of a product in the market, by establishing a demand. A product could be a new invention, which consumers are waiting for, example, solar power bulbs or solar power generators in Pakistan; on the other hand, there might be a group of people who seem to have the resources to make purchases but would be oblivious to the existence of certain items, say for instance people living in the far flung areas of Africa might not know anything about hand sanitizers. The solution, in such…

Fortune Favours the Brave

We work with hundreds of small businesses owners and it is amazing just how many believe that they can cut back on advertising when they need to save money. Some of these business owners have never believed in advertising and only do it because their competitors advertise and they do not want to miss out on potential customers. They will however, seek to pay as small amount as possible on advertising because they believe that the money is wasted.

2013 Marketing Communications – Six Strategic Tips For Midsized Companies And Nonprofits

While organizations and consumers alike continue to be wary of the next round of economic negotiations in Washington, B2B, B2C and nonprofit marketers know they can’t wait any longer to determine how to aggressively promote their products or services. And, rather than endlessly pondering over the various forms of “new” media tactics and tools, perhaps it’s time to focus on basic marketing and marketing communications strategies for 2013. The article covers six marketing communications strategies for midsized companies and nonprofits in 2013.

The Key to Securing Your Online Income Easily

If you’re keen to begin earning an online income to supplement your salary, or even to try and replace what you earn from your job, it’s important to create a strong strategy to protect what you earn. You see, far too many people aim solely at building up a major source of online income. They do this through network marketing or through affiliate marketing and they put all their efforts into what they’re doing.

Engage With Animation

If you use the internet for marketing, chances are engaging visitors is your number one priority. To do this, you need marketing content which stimulates – not pages of endless paragraphs! So how can animation help you engage with customers?

Five Signs Your Appointment Setting Campaign Needs A Makeover

A productive appointment setting campaign is a very important component in your marketing process. And you need to know if there is any need to improve it. How can you tell if there is trouble?

Best Practice White Papers – How to Create a Customer Best Practice White Paper

A customer best practice white paper frames your solution in terms of the client experience, yet it is broader in scope and more solution-focused than a case study. It examines a problem or pain point your company’s prospects face, and then distills information from multiple customer sources into a set of best practices that provide a solution from the customer perspective. If you are interested in creating a customer best practice white paper for your content marketing program, here are five steps to help you get started.

The Five Habits Affecting Your Lead Generation Campaign

As it has been said before, what you think or do actually affects the way you handle your lead generation campaign. And you need to keep a wary eye against the negative ones. What are these?

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