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Why Not Having a Marketing Strategy Is Like Driving With Your Eyes Closed

When it comes to business, one thing that has been a mainstay for successful companies is having a great marketing strategy. In fact, any business that is serious about actually staying in business would not go one day without moving forward with an effective marketing strategy as it is the foundation for how a business remains relevant.

5 Ways Integrating CRM With Marketing Automation Will Help You Boost Sales and Grow Your Business

Bringing together robust CRM software with state-of-the-art marketing automation can be a game changer for your business, but it’s just one piece of the puzzle. Learn more about the ways marketing, web development and web enhancement services will help you increase qualified leads, drive sales and grow your business.

Is Your Marketing Content Authentic and Impactful?

What are you sharing with your audience? Is it content that is aligned with your brand? Are you sharing it with your authentic voice?

The Impact of Technology on Marketing and How Brands Can Use Technology in Marketing

Technology and marketing are now going hand in hand. Brands are using technology to create engaging customer experience. After studying the impact of technology on marketing, in this article I have shared some examples showcasing how different industries are using technology to deliver a better customer experience.

A Guide to Going Viral

Reaching customers and creating awareness is something that determines the success of any business. The access to customers has become significantly easier over the years thanks to the development of social media platforms.

Best Way to Promote a Business

Whether you’re just starting out or have been in business for years, these proven marketing strategies will help your business find new customers without spending a fortune. 1. Plan your attack.

Next-Level Marketing With Business Cards

Most people are under the false impression that marketing with business cards is simply handing their cards out to anyone and everyone. Truth be told – it requires some creative thinking to be able to effectively market and acquire a bigger ‘return on investment’ with this marketing technique. Business card marketing, as well as the connection making and relationship building that goes with it, is more of an art and requires ‘out of the box thinking’ and standing out.

Vital Marketing Concepts

Effective Marketing is a cherished desire of startups, SMEs, and firms for stable market share. The effectiveness of a marketing strategy is based on insightful understanding of some vital marketing concepts such as marketing, selling, branding, advertising, and networking.

Domestic Vs International Marketing

Let’s first start our conversation by asking why? Why marketing? Why HR? Why finance? Why any of those or any other fields is important for the business whether it’s a startup or a huge organization.

5 Benefits Pop Up Stands Will Fetch For Your Marketing Efforts

Banner stands have lots of names to them, including pop up stands, roll up banners and pull up stands. They may look simple, but the truth is that they can impact your marketing positively and effectively for that matter. They make very good marketing tools, especially when you are looking to give customers short insight to the services or products you are offering them. At an exhibition, the pop up stands make very reliable exhibition banner stands to bring customers to your stand by sending the message across in an interesting way. Compared to other promotional channels, the stands make very affordable tools which could be why they have become very popular among business people.

10 Steps to Design a Successful Marketing Plan

Generally, companies are broken down into four levels of hierarchy, the corporate, the division, the business unit and the product level. The overall plan of the company is designed at a corporate level. As part of this planning, each resource is allocated to each division of the company.

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