Marketing Theory Without Execution: An Idea With No Follow-Through
An ongoing debate exists in the marketing industry that begs the following question: Is it more important to devise a marketing strategy or to execute actions to achieve your goal? There are good arguments all the way around this debate, but when it comes down to it, the answer is really… neither. You simply can’t be successful without either one.
What Is Forex and How To Get Better at Forex TradingWhat is Forex? There is a lot of talk about Forex in financial circles, but it has also infiltrated into the mainstream discussion in the past few years. In simple terms, Forex is a way of referring to the foreign exchange market, where various currencies are traded.
Getting a Return on Investment (ROI) From Your BusinessThere is no doubt that you would work very hard to make a success of your brand and your business and that you will at some point be able to bring your business to the next level. However, does all of your hard work, time, and energy yield monetary results as well as your ability to build meaningful relationships, etc.?
The Key to Make Your Marketing Message Stand OutWhether you’re delivering your elevator pitch at a networking event, introducing yourself at a business reception, answering the question at a cocktail party, or promoting your services in print, you need to clearly articulate what it is that you do… and make it interesting.
Digital Marketing As A Subset Of Business Development StrategiesThe paths used to reach clients are classified as channels; with that said it is plain to see that there are multiple channels that may be employed in order to reach chosen target market segments. One such marketing channel the digital path which can be further segmented into sub channels .
Direct From Website Audio Recording & Digital MarketingContent on the internet and in the world of digital marketing is created and shared in different formats. Audio is one of the principle means of digital marketing communications and the ability for businesses to be able to capture the full sentiments of their customers through voice is on the rise.
How to Make a Cold CallThousands of articles and a few books have been written on the topic of cold-calling. I’ve read my share and am not impressed. That’s because many scripts are canned or just plain corny. Others are too long, too ‘sellzy,’ or just too much. I want to show you what really works. It’s 56 words and 15 seconds that I use with 99.9 percent success rate. I know that sounds like an over-hyped promise, but it’s not. When practiced and delivered in a natural, calm, and confident voice tone — this simple script pays dividends. Here’s the thing: People want – and need – your product or service. The problem lies in what you’re saying, and how you’re saying it. I don’t know of a more easier, effective, quicker, and annoyance-free way to solve this problem and make the connection than these 56 words.
Running a Successful Business in the Digital AgeRunning a successful business in the digital age comes with its own set of challenges, although, in many ways, you probably have an easier time achieving your business’ goals now than you would have before. Nowadays, you have a lot of tools at your fingertips that can really make a positive difference to your business.
Running a Successful Business in the Digital AgeRunning a successful business in the digital age comes with its own set of challenges, although, in many ways, you probably have an easier time achieving your business’ goals now than you would have before. Nowadays, you have a lot of tools at your fingertips that can really make a positive difference to your business.
Your Market Is a Moving Target! Your Marketing Needs to Move Also!One of the first tasks of marketing is to define your targeted market. Unless you have a good description and understanding of the market(s) you want to attract, your marketing efforts will not hit the target… because you don’t know who or what the target is.
Affiliate Marketing for Beginners: A Step by Step GuideEveryday, millions of dollars are spent on online purchases. The Internet is a goldmine and the bandwagon isn’t full. There are hundreds of thousands of e-commerce websites out there. And although there are 7 billion people in the planet, there is little likelihood that someone is going to find your online business unless you spend money on advertising. And this is where Affiliate Marketing comes in.