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Why Becoming An Expert Is Critical To Your Success

The key to your success is to get clients to come to you – rather than you spending valuable time and money chasing them. To do that, you need to become highly visible and respected. You need to be perceived as an ‘expert’ in your market niche.

Mobile SMS Text Message Marketing and QR Codes

Discover how you can increase revenues promoting your products or services using SMS Text Message Marketing to their clients. I will illustrate this by using a typical selling process for a print shop. This could actually be any type of service provider for business like a graphic design company, copy shop, sign shop, marketing or even an advertising agency. I’ll break up this process into two different scenarios to illustrate how much more effective and beneficial this method of marketing can be for your business.

Trade Service for Service

Bartering services for services. Cash is good and barter can be helpful. Cash is needed to pay many bills.

Zynga Makes the Most of Its Fickle Market

A business that thrives on fads patronized by a fickle-minded market won’t last long; not unless the business continues to fan the flames of interest to make the fad become a defining character of 21st century online gaming. That’s basically what Zynga has done quite successfully since it started out in 2007. After its first online game FarmVille that ushered in a novel dimension in social networking community, a succession of delightful online games that you can only play on the Facebook platform followed like Citiville, ChefsVille, Texas HoldEm Poker, Farmville2 and Bubble Safari, just…

Public Affairs

Find out information on Public Affairs firms. This article provides an overview of information on the difference between Public Affairs and Public Relations.

How’s Your Healthcare Marketing Platform? Stronger Is Better

As healthcare business trends continue to move in the direction of greater individual accountability for health and well-being, an increasing number of new and improved services are hitting the market. Health plans, wellness vendors, technology start-ups, gaming and social media apps and other players are all seeking their piece of this growing market.

Promotional Products – The 10 Most Effective Items for Your Business

Using promotional gifts to market your business can be a very effective tactic. It is a great branding tool, and also helps to build customer relationships and trust.

Don’t Overlook the Value of Email Newsletters

With all the buzz social media has been receiving lately, it might seem like email marketing has gone the way of fax machines and snail mail. Social media tools like Twitter and Facebook may generate most of the headlines these days, but experienced marketers know that email marketing continues to offer a very cost-effective platform for connecting with prospects and customers.

Set Your Advertising in Motion With Vehicle Magnets and Make It Stick!

Vehicle magnets are an excellent marketing tool that can be used for numerous industries or personal. You may also know them as being called car magnets or door magnets, because of their popular placement of the magnet. They are designed to stick to vehicles with metal body panels which makes them a perfect marketing tool for its versatility.

The Hidden Dangers Of A Discount

What if it’s not the economy that killed your business? While this drastic discounting may provide salons, spas and medical spas with short term cash flow because of the volume of services and items sold at the discounted price, in reality this business practice is like putting a band aid on a gunshot wound. The result? Without a proper fix, sooner or later your business will die.

Ready, Set, Launch

Your new product has been designed, tested and packaged. Now, how to get it into the customers’ hands? With more marketing channels than ever before, it can be difficult for a small business owner to decide where to start.

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