Google Launches May 2022 Broad Core Algorithm Update – Ignite Friday

The Importance of Your Mini-Pitch

A mini-pitch is a great way to answer the question – What do you do? Too often we miss opportunities to deliver a compelling message by stumbling over that basic question. Develop a clear, concise 7-word statement that can be used in multiple ways to promote your business and you’ll be miles ahead of your competition.

Building Marketing Plans Using the Customer Buying Cycle

Are you ready to build a marketing plan? Defining a target market and understanding the Customer Buying Cycle are keys to the development of an effective marketing plan. We’ll walk you through the six stages of the customer buying cycle.

How to Win Customers

With so many existing business establishments nowadays, winning customers is indeed a big challenge. For you to have a fair market share, something must be done to ensure positive outcome. Bear in mind that the number of customers is one of the deciding factors whether to proceed or to concede the business. Therefore, make a move to win the customers and ultimately, their loyalty. Here’s how:

Lead Generation – A Glance at the Traditional and Modern Methods

This article is about the traditional and modern methods for lead generation. It sheds light on the role of Internet Marketing in today’s business environment, its limitations and advantages.

Marketing Tips to Find Customers for Your Business

Not connecting with new customers? Make sure you’re delivering the right message to the right audience.

Creating a Credit Union Switch Kit

In recent months, frustration toward our nation’s big-name banks has become more prevalent – and more pronounced – than ever before. In fact, many big bank customers have become so disillusioned by their financial institution’s high rates and fees that they’re ready to take the plunge and find a new financial partner entirely. Don’t miss out on these new membership opportunities!

Grocery Shopping Is Changing

Another instance of how technology is altering our lives. Amazon has some interesting plans on the table.

Why Product Managers Need To Learn To Love Inbound Marketing

In today’s overloaded, hyper connected society, getting the attention of our potential customers has become harder than ever. Darn. As product managers we need to find ways to overcome this hurdle and right now, it’s looking like inbound marketing just might be the way to go…

How Advances in Online Communication Are Changing Sports PR Practice

In the past ten years, the internet has totally revolutionised the practice of every aspect of public relations, and sports PR is no exception to this. The technological revolution has not only changed the way PR agencies communicate but has changed the very nature of communication.

5Ps of Organization Marketing – Positioning

Part one of a step by step model to help you plan and clarify your marketing direction. Each P has a list of questions to consider when you develop your marketing strategy and these will be described in detail.

Best Practices in Mining Qualitative Research Data

Before beginning a research, it is important to know some information first. For example, who the research will be for, why they chose the project, what the project is about and how much time they are willing to allot for the research.

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