My man was honest… people are scared of judgment and opinions which leads to inaction.

How To Find Keywords That Are Effective Enough

If you run an online website or business, you know the importance of traffic to your site. A website that attracts no traffic is as good as not having a site at all. Keywords and traffic work hand-in-hand.

Midsized Company 2015 Marketing Communications Forecasts

Developing marketing communications strategies and plans presents a challenge every year, but 2015 seems especially problematic. While 2015 should be a good year for business in general, we believe that most B2B, B2C and nonprofit marketers should still be prepared for a bumpy ride. Most financial advisors expect the stock market to keep gaining, and most projections assume modest GDP growth and low inflation.

Your Company Can’t Work Without Mobile Promotion Anymore

Mobile Promotion has reached that point of importance where the growth of a small company mostly relies on it. This is even more effective for huge and small stores in an age where nearly every person is connected to his or her mobile.

Mobile Marketing As a Potent Form of Marketing

Mobile phone advertising has grown to be really very popular. There are several kinds of mobile marketing methods but the main fact is that all of these methods can do wonders when it comes to making more profit. Mobile SMS marketing is however the most authentic and one of the most well-liked option due to its big customer industry.

The Beginner’s Guide to Negotiating Media Buys

To the uninitiated, media buying sounds like a tremendously complicated process. However, by educating yourself in the process, you will likely find that like most things, it is easier than it first appears. If you want to take advantage of the techniques and strategies of a real media buying agency, here are a few steps to help you negotiate your media buys, even if you are a complete beginner.

Are You Making These Marketing Mistakes – It’s You You’re Selling Part 1

Often, we get caught up in “selling” our services and forget that people buy from those they know, like, and trust. There are some small ways we might unknowingly seem to be someone not to be trusted with their business. It’s best to presume that ALL your interactions with potential clients are part of the buying decision process. Here are a few mistakes to avoid.

Tis the Season to Look Back and Plan Ahead: Creating Your Essential End-Of-Year Marketing Checklist

We are fast approaching the end of 2014, and while we write our company holiday cards and order those last-minute client gifts, we should also be developing our marketing plan for 2015 (if we haven’t done so already). To make this a successful year, we need to review our “Ghosts of the Marketing Year Past” so our business can continue to learn, change, and grow.

Member Engagement: A “Must-Have” for Health Plans Today

As Health Reform continues to unfold, the pace of change is picking up speed, as new models of reimbursement, care delivery and access are taking shape. These shifts on the provider side should represent good news for millions of Americans that need better support from the healthcare system, especially since many of those with chronic disease aren’t currently getting recommended care.

Benefits of the Best Content Writing Service

As much as you seek quality content, you are always looking for a cheap article writing services. Sometimes, an article writing service provider could be charging too expensive such that you may feel that it could even counteract the profitability that you are seeking from the content to be written.

The Problem That Product Managers Have With Super-Sized Products

So how did your product start out? I suspect that your company discovered that a group of potential customers had a problem, created a product development definition to solve that problem and then went out and sold a product based on that. With a little luck, both you and your company were successful doing this. When you wanted to boost your sales, you looked around for potential customers with problems that were similar to the one that you were solving and added features to your product to solve those problems also. Sounds just like what product managers are supposed to have on their product manager resumes right?

Mobile Marketing: Moving From Engagement to Retention by Building Brand Affinity

Building affinity involves moving the customer along the continuum towards establishing a long-term relationship. The ultimate goal is for the customer to become both a regular shopper as well as a brand spokesperson.

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