Robert Greene, Power Law #9 – Win Through Your Actions!

Benchmarking and Growth Hacking – The Same, Only Different

While I have never been one to use the latest buzzwords, “growth hacking” is a concept worth adopting and its implementation can be the difference between your company thriving or just surviving. If we look back in history, the closest concept to growth hacking would be “benchmarking”, which is the practice of analyzing your competitors to see if you can learn methods of improving your market position. According to, the objectives of benchmarking are (1) to determine what and where improvements are called for, (2) to analyze how other organizations achieve their high performance levels, and (3) to use this information to improve your company’s performance.

Promote Your Business With an Event Management Agency

In the present world, there is a lot of struggle going on between organizations. With a high level of competition and large marketing strategies on the go, there is a need for more advanced marketing campaigns that one needs to go for. Everyone is participating in the run and wants to reach out to a wider group of viewers and that too within a short span of time.

5 Reasons Why You Should Re-Evaluate Your Marketing Strategy, Even When Business Is Good

Businesses avoid criticism nearly at all costs, and the hesitance to hearing something negative shows itself in the marketing strategy most businesses have in place. Far too often, businesses both large and small have implemented a marketing strategy that will allow them to achieve success with few other goals or markers in place. There is little to no room for talking about success leveling out or even a lack of success.

Real Estate Marketing: The Top Way Realtors Stick To Clients

To understand the absolute best way realtors have found to stick to clients you first have to understand the biggest trend in the current marketplace. A couple years ago the internet saw the official shift in searches from desktop to mobile. Officially, according to Google statistics and various amalgamated reports from Reuters and the other search engines, 2014 saw over 50% of search traffic coming from mobile devices.

Conducting a Successful Fax Broadcasting Campaign

Fax broadcasting is a compelling and efficient approach to get your message out to hundreds of customers and prospects at once. Aside from standard features, fax machines these days have enhanced features that can make your marketing campaigns more successful. A well-planned fax marketing strategy can increase the impact of your message, improve conversion rates, and eventually increase your revenue.

5 Ways to Identify Your Top Competitors

It’s important to know who your competition is. If not, how do you know what makes you stand apart and how you’re viewed by your prospective customers? And if you THINK you know who your top competitors are be sure you’re not relying on assumptions. Just because someone is on YOUR radar does not mean that they are your real competition.

Top 5 Word-Of-Mouth Marketing Tactics

Consciously or subconsciously, we are constantly influenced by the people around us, be it family members or friends or colleagues or even neighbours. Back in the days, when the internet was yet to be born, people had to interact face-to-face and make connections through word-of-mouth communication which worked out pretty well.

How To Get Testimonials For Your Business

Testimonials will help you to build credibility in the eyes of prospective customers. Using existing customers to help you build that credibility is not hard to achieve, if done correctly. Whether you are a brick and mortar business or an online business, by the time you finish this article, you will have a plan to ask and receive testimonials about your service or products.

MARKETING POST MORTEM: The Engagement Crisis and the Search for Empathy

Marketing has become more about luring and catching than about informing and educating. We seem more focused on data logging than customer interaction. We seem more passionate about Business Intelligence than intelligent business.

Virtual Assistants – Hire Them To Increase The Company’s Performance

Virtual assistants are highly required in every industry for the amazing work they do. They are the sole pillar of the organization that brings different clients and enable the firm to grow bigger in size.

Business Growth Secret Revealed – Using a Marketing Calendar

A new way to have a great marketing strategy is explained here in using a marketing calendar. How using a marketing calendar can be hugely successful strategy to grow your business through effective marketing.

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