Seth Godin – Why we must stay curious




Satisfying WIIFM for Your Target Audience

WIIFM is the concept of satisfying the needs and wants of your target audience before getting what you need for your brand and your business. In other words, it is your ability to solve the other person’s problem.

What Your DNA Can Tell You About Your Business

Us humans are always obsessed with discovering our origins. As part of the Jewish nation, it’s always fascinating to find out new-old connections to different ancient nations due to our long and complicated nomadic history. Biological DNA tests have become a very powerful tool in that sense – I’ve just read about a fascinating DNA test results showing that Jews and Samaritans have a shared male ancestor in the last 2500 years, indicating that Samaritans (like the Good Samaritan from Jesus’ famous parable) are actually Jews that were left…

The Colors of Marketing

The psychological impact of colors make a direct impact to your bottom-line. Companies spend millions of dollars per year getting the right colors to inspire, enthuse, and influence their customers.

Custom Designed USB Drives – An Excellent Promotional Tool

Using custom designed USB drives for promoting your brand is the most feasible decision you could make. There are several benefits of using USB drives as a promotional giveaway item at a trade show or an exhibition.

5 Tips to Boost the Value of Your Leveraged Sales

The year is nearly at the end, and some folks are wondering how to add additional value for their leveraged sales. In many cases its simple, as promoting and explaining the unique value point of each one.

10 Tips About How To Successfully Write Your First Business Book

This article provide relevant tips to start writing your first business book. It is written in a clear and simple manner.

The Truth About How Little Your Sales Copy Affects the Success of Your Sales

If you’re biting your nails with anxiety every time you hire a copywriter to write your upcoming promotion, then this may just be the most important article you’ll ever read. One of my most popular articles on EzineArticles.com is about how to make your online business better by using direct mail (YES – people still read those!).

2017 Review: Content & Social Media Marketing Insights

How was your 2017 as far as marketing and branding? Do you have your strategy ready for 2018? When was the last time you looked at your website content and branding position? What have you done in social media channels? Have you done your research into how your clients view you ad your business? I hope you enjoy the article with a few insights into how to make 2018 a banner year for you and your business.

Getting Your Business Ready NOW for Holiday Shopping

Are you taking advantage of the Holiday season, for not only sales but also lead generation? If you had a sale on your website, how were conversions? Have you implemented a re-targeting campaign for those who may have abandoned their cart? It is not too late for this year or the ability to cross over into marketing for the upcoming months. Get engaged into your marketing now while traffic on the internet is at its peak.

Planned Obsolescence: Necessity for Society or Merely a Business Tactic?

Do we really need a new iPhone launching every year? Do we really need a latest version of Play Station or X-box? Does it merely makes the companies rich or it also helps the society?

5 Advantages of Using Customized Coffee Mugs

If you are a marketer and you have been looking for an easy way of promoting your brand and services, we suggest that you give a go to customized coffee mugs. Whether it’s a bank, farm or an office, these mugs can be seen everywhere, especially in the developed countries. In this article, we are going to talk about 5 advantages of promotional customized coffee mugs. Once you have read about these advantages, you will make this strategy part of your business. Read on to know more.

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