What High Achievers Have In Common

Boost Your Marketing Using Darwin’s Theory Of Evolution

Using Darwin’s theory of evolution, your marketing efforts can evolve into potential client magnets that will boost your business. Here’s how…

Maximize Your Spa Retail Space

Retail is a strong component of your spa business; if it’s not 20% of your total sales, it needs some attention. There are three parts of a successful spa retail space: (1) having the right product mix, (2) designing a space that is customer-friendly, and (3) employee training.

Everything You Create Is A Marketing Piece

Anything that represents you before a prospect or customer is a marketing piece, even if you may not think of it that way. This article explains why you need to approach everything you create through your customer or prospect’s eyes.

Create Effective Custom Signs For Your Business

Choosing custom signs that project what your business is all about can help you convert passersby into customers. It is important to be unique to stand out among the other businesses on a crowded street, so creativity is key.

Seven Benefits Of Mobile Text Message Marketing

Mobile text message marketing is proving to be the low cost most effective option of mobile marketing. Read to discover the seven benefits of text message marketing.

Digital or Business Transformation

As said, digital transformation is a key stage throughout this journey. All your existing processes should be analysed with expert analysts according to the dynamics of your company and industry. Only after then, a solution can be determined and tailored to your needs. The gains here are not necessarily immediate, therefore we long term investments should be planned with an entrepreneur mindset.

How Direct Mail Fulfilment Can Work for You!

How can a specialised direct mail fulfilment company aid your company’s marketing strategy and achieve your objectives? Benefit from the expertise of knowledgeable industry experts who can offer genuine time and cost savings.

6 Tips To Effective Marketing Materials

Brochures, business cards, flyers, postcards. There’s no end to the types of marketing materials that we are inundated with every day of our lives. And now in the Internet age of websites and blog posts, paper becomes an even more unique way to brand our businesses. Unfortunately, most people are bombarded with cheap flyers and poorly produced materials. So to get attention and be read, yours needs to be unique and clever just to get noticed. Here are six tips to insure that your marketing materials are resulting in business and not trash:

7 Benefits Of Digital Marketing

There are many benefits that come with digital marketing. Some of these benefits include: Connects You To Internet Consumers – It’s estimated that at least 80% of people search for information online. This means that if your website is well optimized you have high chances of attracting a good number of these people. When you are able to get the online customers, you increase your customers which increases your profits.

Dangers Of Running A Digital Marketing Campaign Without A Strategy

It’s estimated that over 70% of businesses run digital marketing campaigns without a strategy. This is not only a waste of time, but also a waste of money. Dangers Of Running Digital Marketing Without A Strategy – You don’t have a direction: when you don’t have a strategy you don’t have a goal that you want to achieve in your journey. Due to lack of goals, you don’t put in the required effort and resources. This results to you achieving nothing.

What’s A Product Manager To Do When Your Product Costs Too Much?

Product manager, just imagine that you find yourself in the following position: your company creates a great product development definition that it uses to make a new product that a large group of people want, in fact they might even need. Then you have the issue of what price you should sell your product at. Generally speaking, you’d want to set your price as high as possible, right? Is there any way that this could cause a problem? Is this going to be the kind of thing that you can put on your product manager resume?

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